This week’s Future of TV Briefing looks at a spate of recent studies that highlight the growing predominance of ad-supported streaming and the risk in how brands are managing streaming campaigns.
My latest article in Forbes explores what CEOs shared with me about AI business transformation during a full day workshop. AI is now firmly on CEO and board agendas. But many leadership teams are still asking the wrong questions.
Google Ads is rolling out new data columns that show unique search categories with clicks, conversions and impressions. This is different from just the clicks column, which is also available in this report.
Google has just announced the release of the June 2026 spam update and said it should only take a few days to roll out. Truth is, we kind of saw this coming, although Google would say no, we did not.
According to the 2026 Gartner CMO Spend Survey, a shift toward consumption-based martech solutions coincides with the decrease in martech as a percentage of marketing spend.
The new Workforce, Desktop and Quality Intelligence capabilities aim to unify agent behavior, process efficiency and outcome measurement.Continue reading...
Can AI diagnose inbox placement issues, analyze reputation trends, and improve deliverability? We asked experts from Marigold, Klaviyo, Email Industries, and our in-house deliverability expert here at Kickbox to weigh in.
