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The conversations dominating Cannes this week, from AI and commerce media to the future of digital advertising, won’t end when the festival does. By September, you’ll need to align your strategies with all of the major trends.
Join EMARKETER at City Winery NYC on September 15 for The Future of Digital, our biggest event of the year. We’ll help you make sense of what’s changing, what deserves your attention, and what it means for your business over the next several years.
AI is rewriting how consumers find brands and reshaping which ones the machines surface. Streaming, social video, and connected TV are converging into a single attention economy. Commerce media is moving from performance line item to full-funnel engine. And agentic commerce could reshape the path to purchase from the inside out. | | |
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Here’s a sneak peek at what we’ve got planned: | | |
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New for 2026: Get an inside look at EMARKETER’s proprietary AI Visibility Index, showing the brands that surface in AI-generated recommendations and the ones losing ground. Then, experts take the stage to share tactics on organic AI visibility, where advertising inside AI services is heading, and which brands are placing early bets. | | | |
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Opening Keynote and Analyst Spotlights | | |
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The Future of Digital: EMARKETER’s annual forecast on the forces reshaping marketing in 2027 and beyond.
How AI Is Remaking Marketing: Creative, chatbots, vibe-coded experiences, and the analytics closing the gap.
The Path to Purchase Rewired: Commerce media’s expansion, AI’s impact, and why retail still matters. | | | |
