Most organizations have no shortage of good ideas. What they’re missing is the leadership to scale them.

That leadership shows up in three forms: the Architect, who shapes a culture where people build together; the Bridger, who forges partnerships beyond a single team; and the Catalyst, who sparks momentum that pulls a whole field forward. Genius at Scale brings each one to life through the work of organizations like Mastercard, Pfizer, and Procter & Gamble—and makes a clear case for following their lead.