TWICE recently had the honor of meeting with Grace Dolan, President of Sharp Home Electronics Company of America, and Richard Simone, Vice President of Product & Brand Marketing, to discuss the company's strategic direction, product innovations, and vision for the future. With the retirement of longtime executive Jim Sanduski at the end of March, the company is not just reflecting on its century-long history--it's positioning itself for the next phase of growth in U.S. consumer electronics and home appliances.

Target is hitting the reset button on its creator strategy amid a high-stakes turnaround plan spearheaded by new CEO Michael Fiddelke. It came to light last month that the big-box store would wind down an affiliate creator program introduced in 2023, stirring some confusion and frustration among partners.

TWICE is proud to announce the Honorees of the 2026 Powerful Women in Consumer Electronics Award, an annual program created to recognize and celebrate the women who are redefining leadership, mentorship, and innovation across the consumer technology industry.
TWICE is shining a dedicated spotlight on the outstanding women whose talent, dedication, and influence help move our industry forward - every single day. These honorees lead with vision and integrity, mentor the next generation, and build stronger teams, companies, and communities.

Skyworth has announced the selection of Canadian technology distributor Firstech as Skyworth's master distributor in Canada. As master distributor, Firstech will manage inventory, logistics, and sales operations for Skyworth products throughout Canada, while also leading trade and consumer marketing programs, channel development, and dealer outreach.

IKEA is about to get a whole lot smarter thanks to Samsung. The furniture retailer's new smart home product line has been integrated with Samsung SmartThings, making it more affordable for everyone to create their own smart home.