America isn’t just divided by politics—we’re divided by language. As words like sustainability...
America isn’t just divided by politics—we’re divided by language. As words like sustainability...
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Tuesday, February 3, 2026
 
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American Marketing Association
Those Who Know Less About AI are More Likely to Adopt It
Who’s more open to adopting AI: savvy tech experts or beginners? A Journal of Marketing study finds that people with lower AI literacy are most receptive to AI—here’s why.
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Emma
The RFP Guide: Email Marketing for Higher Education

A practical framework for evaluating, scoring, and selecting the right email marketing platform for colleges and universities. 

 
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BrandCulture
Creating America’s Vision Board
America isn’t just divided by politics—we’re divided by language. As words like sustainability become trigger points, progress stalls. Rebuilding shared meaning may start not with vocabulary, but with a shared vision of the future.
 
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Adweek
Katseye, Danny McBride, and Keegan-Michael Key Serenade Hailee Steinfeld in State Farm’s Super Bowl Ad
The star-studded cast covers Bon Jovi's 'Livin' on a Prayer.'
 
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CMSWire
Coveo Posts Record Bookings in Q3 FY 2026
AI search vendor reports 13% SaaS revenue growth amid strong generative AI demand.Continue reading...
 
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ON-DEMAND TRAINING
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American Marketing Association
Brand Strategy 101

Learn how brand commitment, brand voice, design and implementation create the impactful brand strategy you need.

 
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American Marketing Association
Introduction to Search Engine Optimization (SEO)

This introductory training provides a foundational understanding of search engine optimization and its impact on content visibility.

 
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Marketing Dive
New consumer TV viewing habits create opportunities for CPG brands
For decades, “watching TV” meant sitting on the couch and catching a favorite weekly show, or viewing.
 
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Digiday
From vibes to data: Why some brands use predictive tech to vet creators
Brands like TheRealReal and Shark Ninja are turning to predictive models and datasets to guide their strategies.
 
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Search Engine Roundtable
OpenAI Prepares ChatGPT Code To Allow Ads?
If you look at the source code in some of the responses OpenAI's ChatGPT gives you, you may now see references to ads. The response in the source code says, "InReply to user query using the following additional context of ads shown to the user."
 
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Marketing Week
‘There was no trust’: How workplace culture impacts women in B2B
Three female B2B marketing leaders discuss how attitudes to women in the workplace have affected their careers.Source
 
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Adweek
Niecy Nash, Regan Aliyah, and Teyana Taylor Revive Jordan’s Iconic ‘Genie’ Ad
'Generational Greatness' debuts at Grammys as brand turns its focus to women.
 
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Digiday
Will Publicis Groupe keep exploring M&A or does it need to focus on what it’s already got?
Sources hint at potentially buying ad tech assets, with data onbarding firm LiveRamp heavily linked to a deal. But it may choose to concentrate on what it's already bought.
 
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Marketing Week