If you’ve been disappointed by a past launch (or terrified to launch again), I want you to hear this:

Launching still works, Iza.

But the strategy you used before?
That’s what stopped working.

In this week's episode of the Market Like a Boss podcast, I break down why launching to cold leads don’t convert anymore and how to build the trust + demand needed for a sold-out launch.

Catch it here.

Enjoy!
Michelle