Prima proves you don’t need carbon to go fast. Crafted from high-end 7046 alloy; it's lighter, stiffer, and tougher than standard frames. Race-level performance with a smoother ride and a smaller environmental impact.
From club rides to crits to chasing your own best times, Prima rewards every watt you put in. Built in the UK with serviceable, future-proof components: it's the smarter way to go faster.
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