AI is going to change brand strategy and marketing forever. Are you ready?
The former chief digital officer at Starbucks and the former adviser to Microsoft CEO Satya Nadella have teamed up to take on every aspect of the challenge of becoming an AI first organization, including how you think about the design of jobs, what skills you need to develop within your organization, what your customers will expect from your brands, and how you can achieve early wins.
AI First is your playbook to get ready for a brand-new world. |
