Hi there,
When it comes to influencer marketing, measurement can’t be an afterthought. It needs to be built in from the jump. That means:
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Greater accountability to satisfy C-suite scrutiny
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A combination of qualitative and quantitative metrics
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Strong measurement frameworks to advocate for investments
Want to prove your ROI? Get the strategies in our new analyst report, “Influencer Marketing Measurement 2025,” available now. | | |
Don’t miss it!
EMARKETER
Compliments of Inmar. | | |