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Hi there,
Tariffs are forcing advertisers to rethink everything from budgets and channels to campaign priorities. Retail media networks will feel the pressure from reduced overall ad spend, with smaller networks hit the hardest.
What does it all mean? Don’t miss out — join us next Friday, May 9 for the
EMARKETER Summit on Commerce Media Trends. Senior Analyst Max Willens and I will dive into this and other key trends during our opening keynote.
We’ll cover: | | |
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The biggest shifts in commerce media—what’s happening and why it matters (Creator subnetworks anyone?) | |
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Breakthroughs in measurement and activation strategies (Incrementality is a top KPI.) | |
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Exclusive trends from EMARKETER’s latest forecasts (Advertisers are consolidating spending.) | |
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Real-world insights from brands like Kettle & Fire and Maev | | |
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See you there,
Sarah Marzano
Principal Analyst
EMARKETER | | |
